In a collaboration with Lifetime, the community that brings us the cheesiest and most wonderful Christmas romance films, KFC has began to advertise and tease its newest advertising and marketing marketing campaign. This time, Saved by the Bell alum Mario Lopez performs a horny Colonel Sanders in A Recipe for Seduction.
The 15-minute romance film is claimed to be a mixture of “thriller, suspense, deception, and ‘fowl’ play,” so it sounds prefer it’s received that dad-joke power to degree up the cheesiness from what we will anticipate from a typical Lifetime film.
Andrea Zahuemsky, KFC’s advertising and marketing officer in 2017 advised the Wall Road Journal on the time that they are particularly making an attempt to revamp its mascot, “to make the Colonel part of popular culture.” Whereas it might be tacky, their advertising and marketing is working as a result of, hey, we’re speaking about them now.
A Recipe for Seduction is about to air on Lifetime on Sunday, Dec. 13 at 12 p.m. ET.